Abav Nacional has concluded its participation in China International Travel Mart (CITM), China's largest tourism fair. The agenda included technical activities, business rounds, and institutional actions aimed at strengthening the relationship between Brazilian agencies and the Asian market.

For the president of Abav Nacional, Ana Carolina Medeiros, the experience exceeded expectations and revealed a destination with robust tourism infrastructure. According to her, the institutional presence in China allowed for a deeper understanding of the country's potential and the opportunities that can be generated for Brazilian agencies.

Participation in CITM reinforces Abav Nacional's strategy of expanding international operations and promoting the exchange of tourist flows between Brazil and China, strengthening partnerships that directly impact travel agencies in the country.

(Source: Mercado e Eventos, on December 24)