TCL Home Appliances to arrive in Portugal in 2024

TCL, the Chinese multinational in consumer electronics, attended for the first time the Milan Design Week where it presented its novelties for 2023 in the entertainment area, as well as three television prototypes still under development.

On the sidelines of the event, Frédéric Langin, commercial manager of TCL Europe, spoke to Dinheiro Vivo about the company’s expectations for the national market. He said that from 2024, TCL will add its line of household appliances to the mobile phones and television sets that it has sold in Portugal.

Present in the Portuguese market for over 20 years – it was in 2002 that it made a joint venture with Alcatel and entered the mobile phone segment. ” We feel that the brand has an excellent offer of products, besides we are lucky to be very successful in Portugal with mobile phones, which gives us brand recognition”, says this responsible.

(Source: Dinheiro Vivo)